Benelli

Commercial

CLIENT: Benelli QJ
WORK: Comercial
YEAR: 2015

Benelli is an Italian company that designs, produce and sell motorbikes since 1911. They have a heavy footprint in the motorbike tradition with a lot of iconic models in the market. In September 2015 we produce three commercials for the models TnT 15, TnT 25 y Tnt 300

THE IDEA

We choose to tell the story of two characters and their motorbikes in each video, and in order to display the specifications of the model we place the bike in a workshop environment and a hologram of information with the shape of a box was added around it. Whenever the camera zooms into a specific component an animated hologram displays the information.